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Activation flows move partners from signed up to actively promoting.

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Activation Milestones

Track completion of key steps:
StepDefinitionEmail Trigger
Profile completeName, bio, photo filled✓ Celebrate
Products selectedAt least 1 product in drop✓ Celebrate
First shareLink copied or shared✓ Celebrate
First clickSomeone visited their page✓ Celebrate
First orderSale attributed✓ Major celebration

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Activation Reminder Flow

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Incomplete Profile Reminder

Trigger: 48 hours, profile < 50% complete Content:
  • What’s missing
  • How to complete
  • Time estimate (2 minutes)

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Products Reminder

Trigger: Profile complete + 48 hours, no products Content:
  • Why product selection matters
  • Curated suggestions based on their niche
  • Link to product picker

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Share Reminder

Trigger: Products selected + 72 hours, no shares Content:
  • Their link is ready
  • Share suggestions (Instagram bio, stories)
  • Sample captions

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Celebration Emails

Positive reinforcement drives action:

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First Order Celebration

Subject: You just made your first sale! 🎉

Hi {firstName},

Someone just purchased through your link!

Order: #{orderNumber}
Your commission: {commissionAmount}

Keep the momentum going—here's what top partners do:
- Share new products weekly
- Post discount reminders monthly
- Engage with customers who tag them

[See Your Dashboard →]

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Milestone Emails

MilestoneTriggerMessage
10 ordersOrder count = 10”Double digits!”
$1,000 salesLifetime sales ≥ $1,000”Four figures!“
100 clicksClick count = 100”Your audience is engaged!”

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Re-engagement

For inactive partners: Trigger: 30 days since last activity Content:
  • We miss you
  • What’s new (products, features)
  • Easy win to come back