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What It Is

CreatorCommerce attribution lives entirely within Shopify’s data model. Orders are tracked via discount codes, cart attributes, and tags—no external tracking required.

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Key Capabilities

  • Discount code matching — Each creator has a unique code
  • Cart attribute storage — Creator handle persisted in cart
  • Order tagging — Attributed orders tagged automatically
  • Customer tagging — Customers tagged by referral source
  • Metafield storage — Extended data on orders/customers

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Attribution Methods

MethodHow It WorksReliability
Discount codeUnique code per creator⭐⭐⭐ Highest
Cart attributesCreator handle in cart⭐⭐ High
UTM parameters?ref=creator-handle⭐ Good
Cookie/localStorageSession persistence⭐ Backup

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Order Tags Applied

cc-attributed
cc-creator:sarah-jones
cc-discount:SARAH15
cc-tier:gold

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Customer Tags Applied

cc-referred
cc-first-creator:sarah-jones
cc-lifetime-orders:3

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Shopify Flow Integration

Trigger workflows on attributed orders: 
trigger: order_created
condition: order.tags contains "cc-attributed"
actions:
  - Calculate commission
  - Notify creator
  - Update partner metrics

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How This Connects

  • Attribution quality comes from combining cart attributes, discount usage, and the CC Web Pixel, not from a single signal.
  • CC writes attribution into native Shopify constructs (tags, attributes, metafields), which can be used directly in admin reporting and Shopify Flow.
  • The same attribution context is visible in CC reporting surfaces and underpins co-branded lifecycle messaging.
  • If you need custom reporting outputs or bespoke payloads/endpoints for BI pipelines, contact CreatorCommerce for custom reporting API access.